How it Works
Engage new people from a variety of sources, campaigns, and locations.
Our partners run ongoing digital campaigns on Gloo
People are searching online every day for answers to their biggest questions—and for help with their greatest needs. We call these people Explorers.
The campaigns are uniquely designed to connect with these Explorers, and position your church to provide the answers. Media is run locally 24/7 through channels like Facebook, Instagram, Google and others—to help people understand that churches care, and that yours is here to help. This means you'll see a variety of Explorers who are eager to connect.
Campaigns are cooperatively funded with contributions from donors, and grow with every new church that joins.
People encounter a message of hope & an invitation to connect
We want Explorers to know that churches care about them as a whole person, which is why our outreach campaigns focus on a variety of areas of health and well-being.
Every piece of content, quiz, video, and image is built to help online Explorers receive a message of hope, and an invitation to connect with your church.
Topics include areas like relationships, marriage, loneliness, faith, anxiety, and many others.
We introduce them to you so you can do what you do best
Gloo sends a message directly to you, a volunteer, or someone from your team, including the Explorer’s contact information and details on why they wanted to connect.
You can message them directly in-app, assign them to a member of your ministry team, and update their connection status.
We give you everything including all kinds of resources to help you engage them well.
Current & Upcoming Campaigns
In addition to these always-on campaigns that connect you with Explorers in a time of need, we’ve partnered with other faith organizations to run additional campaigns around “big C” church initiatives. You can choose to receive Explorer messages from these campaigns as well.
HE GETS US
November 31, 2021 - present
The He Gets Us campaign is built to help your church connect with people who have questions about faith. The mission is to create opportunities for people across the U.S. to take a fresh look at the “real” Jesus, and consider his teachings documented in the Bible. We want to be open and approachable, so everyone feels comfortable asking questions, including the difficult ones.
We want people to see that Jesus isn’t some irrelevant historical figure who doesn’t relate to them in the modern world. He has experienced every human frailty and vulnerability. He’s for everyone. He has the answers to life’s most pressing problems. He understands us. He “gets us.”
July 20, 2021 - Present
The Churches Care campaign is built to help your ministry connect with people who may be struggling. Our goal is to create opportunities for hurting people to talk with churches and ministries that can show them a source of hope and light. We want our campaign to be approachable and empathetic so that everyone feels comfortable opening up and sharing about what’s going on.
We want people who are dealing with things like sadness, relationship problems, loneliness, anxiety, or loss to know that they’re seen, understood, loved, and most importantly, never alone. There are people who want to talk with them about what they’re going through. There are churches that care.